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Students attend marketing workshop

Wed, May 22nd, 2024
Worth School

Year 12 Business students enjoyed a fascinating day as they visited Legoland for a marketing workshop.

Students learned about the marketing strategy of the Lego and Merlin entertainment brands, and how both organisations promote their products through various methods including social media, market segmentation and repeat purchase techniques.

Following the workshop the students were able to explore the park and enjoy some of the attractions and rides including Pirate Falls Treasure Quest and the Jolly Rocker.

Business is offered an as option choice at Worth at GCSE, A Level and IB, plus we also offer Business BTEC.

Read more here about subject options at Worth, including Media Studies and Sociology, which are new options for 2024-25.